Keyword Wizard: Video Marketing Examples #93

^{Obligatory disclaimer: This isn't an ad or sponsored content. We simply wanted to share this analysis with you as a great, recent example of video marketing.}

When you have a tool called ‘Keyword Magic’ there’s really only one place to go with your character based marketing: a wizard!

This hugely impressive animated ad for Semrush crams a huge amount of detail AND entertainment into a measly 23 seconds.

This is definitely an animated demo with a difference. Yes, it shows depictions of how the app itself works - but the genius is how the app is being controlled and manipulated by our wizard character.

From the beautiful typography at the beginning, to the highly creative and amusing character animations, this example really goes to show that demonstrating the inner workings of an app or website doesn’t need to be boring!

Feeling inspired?

Whether you’re looking to bring some personality to your brand, looking for creative ways to demonstrate how your app works - or both! - hopefully this example proves that animated video is the best way to do it.

Click the button below and let’s talk about creating a similar blend of magic (pun very much intended) for your brand!Feeling inspired?