Word Party - Video Marketing Examples #109

^{Obligatory disclaimer: This isn't an ad or sponsored content. We simply wanted to share this analysis with you as a great, recent example of video marketing.}

We love kinetic typography - it’s like a party for your words! It makes them dance, jump, and move on the screen, grabbing viewer attention and making your message pop.

It’s particularly impactful when it comes to short-form bumper ads - as demonstrated in this simple but impactful campaign for Bassetts Vitamins here in the UK.

In just a few seconds, with just a few words, it tells such a simple story about the brand, the product - and the audience.

This brand, with bold, vibrant colours - and the product clearly on display - is sure to stick in the audience’s mind and be recalled next time they’re shopping in the multivitamin aisle.

Feeling inspired?

Kinetic typography is such a simple, but impactful tool. We’d love to chat about how we can help you bring this powerful technique into your video marketing toolbox.

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